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Category: Web Design

9 Ways Cloud Computing Benefits Web Designers

9 Ways Cloud Computing Benefits Web Designers

At this day and age, cloud computing is getting more and more accessible and affordable. It appears to be more expensive than the usual shared hosting platforms, but there plenty of benefits in computing to this kind of hosting site so if you have a web design company, you need to know the benefits.

Go mobile.


Cloud computing provides the ability for anyone to access important tools anytime you need it. Any person from your web design team can utilize the same advantage to function remotely.

Retain top talent.

You can also save tons of effort and time training your team. Through efficient cloud hosting, you can streamline work processes, and let your employees work from any place they want. This perk can attract more reliable, efficient people.

Take extra environmental protection measures.

If your business has intense passion for managing an environment-friendly operation, then cloud computing is a good option for you. Cloud computing leads to less pollution and less energy usage.

Reach a wide range of geographic locations.

Without impacting user experience, your business can reach out to vast range of places. Cloud hosting services provide features like traffic management. This allows you to utilize a content delivery network in order to increase your reach.

Save money

Save Money

Cloud computing proves to be cost-effective compared to other traditional solutions. By using it, you will only pay for resources utilized at specific times. You can control your bandwidth, allowing you to upscale only when necessary.

Secure your data.

Security is a very important matter in the digital era. It’s crucial to protect all of your hard work from hackers. Cloud computing have safety features that can secure data centers.

Make collaboration a lot easier.

Cloud-based systems can make collaboration projects a lot easier. Do you want to work more effectively with your team? This platform allows you to create changes in real time. Your updates will be instantaneous.

Improve time to Market.


With cloud computing, you can help your clients improve time to market. Research shows that cloud-based data management can improve time to market to as much as 20.66%, and increases a business’ growth by 19.65%.

User Empathy in Web Design

What is empathic design?

It’s a user-centered web design and development approach which focuses on the user’s emotions toward a product or service. The emphatic web design process is usually regarded as  empathetic design.

So why is emphatic design important?

Emphatic web design is all about understanding internet users. What are the navigational problems they are facing? What are their goals? To answer these questions, you need to do comprehensive research. Research on their needs, and how you can address them through your products and services

What would they want to see in your website? How can you use website elements to communicate with them more efficiently? One of the most effective ways to look into these? Explore their personal experiences and stories?

User Empathy + User Experience

Focus on your target market’s experiences, needs and feelings. That is how you take a user-focused approach. Don’t let them feel detached from your online brand. Contemplate on how you can execute user experience, and at the same time, practice user empathy.

Web Design, Decisions, and Processes

Users always come first. This is the main position you should take when embarking on the web design process. Keep this at the very front of your mind when discussing requirements with the entire creative team.

Technology can speak to all kinds of audiences. If you are trying to communicate with people of different cultures, then you would surely deal with different situational constraints. Always be mindful of their beliefs, and how it can affect your web pages’ functionality.

By user testing, you can gain a deeper understanding of how they feel, behave and solve their problems. How can your app or website help them?

Web Design 101: The 10 Top Principles of an Efficient Web Design

There are several factors that can impact a website’s usability. It’s not just about visual appearance, it’s also about functionality. Below are 10 website design principles that can make your web pages aesthetically pleasing, effective, engaging and easy to use.


With great navigation, people can easily move around your website. Use bread crumbs, logical page hierarchy and clickable buttons. Through these, your users can easily find the details they are looking for in just a few clicks.

Grid-Based Layouts

Don’t just place random content on your web pages. This will result in a messy appearance. By implementing grid-based layouts, you can arrange your posts into columns, boxes and sections.

“F” Pattern Design

Studies prove that people scan their computer screens in an “F” pattern. Content at the right side of the screen is rarely viewed—the ones they often see are the posts at the left and top parts of the screen. Make sure to work with the natural behavior of your readers, especially you are considering your business website design.

Load Time

At this day and age, almost every internet user is impatient, and always in a hurry. Who loves scanning websites which take forever to load? See to it that your web pages would load in less than three seconds.

Mobile Friendly

Is your website mobile responsive? It’s now commonplace to browse web pages in multiple screen sizes and devices. If your website is not mobile responsive, then you should consider a redesign.


Great website design always attends to users’ needs. Every page in your website should have a clear purpose, and address the specific needs of the audience in the most effective manner possible.


Almost every person who browses the internet have very little patience. They want the information they need right then and there. Because of this, it’s important to communicate more effectively. Make your content easy to digest and read.


Fonts such as Sans Serif, Verdana and Arial are much easier to read online. They have no decorative finishes, and can keep your simple design streamlined.


A website’s color palette can make or break a good impression. Make sure that your pages have a well-thought-out color schemes. This can further enhance user experience, as well as harmony and balance.


One image can already speak a thousand words. Selecting the right photos for your web pages can help with efficient brand positioning, and reaching out to your target audience. If you don’t have the budget to hire a professional photographer, consider buying stock images to improve the look of your website.

5 Reasons Why Website Usefulness is More Important than Website Beauty

Website design has become quite “refined” nowadays, to say the least. Before, website developers cram as many elements as they can on the homepage so that people can easily access them. However, if you implement that kind of design mindset, your website will not be popular in the search engine results page.

Website designers are now moving to a more simplistic approach because, believe it or not, function comes first before form. That being said, here are some reasons why website usefulness is more important than website beauty based on the website making company.

Function Leads, Form Follows

As the popular American Architect, Louis Sullivan puts it, “Form Follows Function”. In other words, whatever you do, you design something that has a certain function and form invariably follows afterward.

It doesn’t work the other way around which, sadly, a lot of website designers are doing.

Developers are lead to believe that if your website just looks good, then people will just love it anyway, even though your website does not provide good functionality at all.

Remember, form always follows function and it is not the other way around. So be sure to think of functions first before you enhance its form.

A Pleasing Website Usually Distracts People from Your Site’s Main Function

There is a saying that beauty can distract, and that is actually true to website design. If you have way too many flashy animations, you might entice people to visit your site often. However, this might also be the reason why they’re there just for the show and not for what you really have to offer.

The best thing that you can do is offer them an easy pathway to your site’s basic functionalities. For instance, if you’re selling some products, for example, make sure that they can easily navigate your product catalog directly from the landing page.

If you work with a team, close coordination is key so that the function and form can work hand in hand.

3.Poor Website Functionality Can Lead to High Bounce Rates

For those of you who do not know, High Bounce Rate refers to people leaving your website after being there for a short amount of time. You want people to not only visit your site, but to also stay there for quite a long time.

Make sure that you have compelling content like blogs and articles that might be relevant to the message that you want to convey (or to the products that you want to sell).

Furthermore, it is best that you utilize Responsive Design so that your content can be optimally viewed on the mobile phone as well.

4.Keep Loading Times to a Minimum

We live in a fast-paced world and because of that, the peoples’ patience goes down. When people arrive at a particularly good-looking website, only for them to have to wait more than 10 seconds to load everything, then they will almost always leave the site.

Look, I get it that you want your site to look really good, but it doesn’t really work if it also takes a long time for everything to load up.

People just aren’t adept at waiting for anything in this day and age. Therefore, if you are going to make use of design elements, make sure that they’re optimized for speed so that every time that a person visits your website, it loads pretty quickly.

5.Focusing More on the Visual Leads to Customer Confusion

You can only focus on one thing at a time. And, if you focus more on the website’s aesthetics more than the function, it will always lead to customer confusion. Why? Because you’re too engrossed as to what design elements you should add to your site that you completely forgot about the function.

If your website is too visually complex, it leads to customer confusion. People will not know how to handle your website and if they do not get what they came for, they will usually just leave and find another source.


Form always follows function. Therefore, it is important that you focus more on the functionalities of your site as opposed to focusing on the aesthetics first. Remember, create a site with function first, before adding in the aesthetics.

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